The Business Environment

SKU: 9781292417844
The Business Environment A Global Perspective by Ed Thompson, Ian Worthington, Chris Britton

The Business Environment

SKU: 9781292417844
Paperback·Ages 18+
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A deep dive into the internal and external environments in which business operates today The Business Environment: A Global Perspective, 9th Edition, by Thompson, Worthington and Britton offers a comprehensive, yet and accessible, introduction to how local and international business environments operate in a systematic and logical approach. Employing a PESTLE model which is relevant to a wide range of all industries, this best-selling textbook takes you through contexts, types of organisation and markets, dealing with contemporary issues in socioeconomic, political and legal structures. The new edition offers clear explanations of economics such as why the prices of the things you buy might go up or down, or why at any given time it might be harder or easier for you to get a job. New chapters on the global Covid-19 pandemic and de-globalising factors, including Brexit, give an all-round perspective on how factors influence one another, and convey the complexity of the business environment. It also helps you put theory into practice with a wealth of contemporary case studies from local and international organisations, building into more detailed 'International Business in Action' case studies providing real life data to analyse on.

Book details

Format
Paperback
Reading age
18+
Pages
536
Publisher
Pearson Education
Language
English
ISBN
9781292417844

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