The Four Principles

SKU: 9780639881706
The Four Principles

The Four Principles

SKU: 9780639881706
Author: Adrian Gore
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Multiply Your Impact in Life and Leadership
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About The Four Principles: Multiply Your Impact in Life and Leadership by Adrian Gore

Adrian Gore, founder and CEO of Discovery and Vitality, built a company from a
single, bold idea into a global financial group serving over 50 million customers
across 37 countries. He didn’t just scale a business; he created a whole new
Shared-Value business model, a system so revolutionary it’s taught as a case
study at Harvard Business School, and recognised by Fortune magazine as
‘changing the world’.
In The Four Principles, Gore reveals the framework and guiding principles that
powered this trajectory:
– Disciplined Optimism: Why choosing optimism is the most rational path to
seizing overlooked opportunities.
– Focused Urgency: Why your perceived time to make an impact is shorter
than you think.
– Declared Goals: Setting bold goals triggers radical motivation and decisive
action.
– The Pareto Tail: Target j

Age Range: 18+
Publisher Date:
Publisher: Pan MacMillan
Pages: 317
Language: English

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ADRIAN GORE is the founder and CEO of The Discovery Group, a global
financial services organisation that serves over 50 million customers across 37
countries. He is the architect of the revolutionary Vitality Shared-Value model, a
system that fundamentally links better health outcomes to economic rewards
and is taught as a case study at Harvard Business School. Gore built the
company from the ground up in South Africa during a period of intense political
and social upheaval, demonstrating the courage and optimism required to
pursue disruptive ideas against a backdrop of uncertainty.

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